Brand Manager

La Poire - Maadi, Cairo

96
Applicants for
1 open position
63
Seen
4
Shortlisted
41
Rejected
Experience Needed:
More than 4 years
Career Level:
Manager
Job Type:
Full Time
Salary:
Negotiable, Bonus
Languages:
English
Vacancies:
1 open position
About the Job
  • Manage marketing activities for one or more brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume.
  • Build brand architecture and positioning.
  • Manages and liaises with outside advertising & PR agencies.
  • Evaluate consumers’ reactions to advertising programs, merchandising policies, product packaging and formulation in order to promptly re-forecast marketing & pricing strategies within competitive and volatile market conditions.
  • Liaise with Brand's Operations to investigate brand performance on monthly basis, prepare an analytical report and a development plan to improve performance.
Job Requirements
  • Min 4 years of experience in Marketing
  • Marketing / Business administration degree (MBA or Advanced Marketing studies is a plus)
  • Fluent English
  • Excellent experience in digital and social media
About this Company

La Poire is a privately owned Egyptian company which was conceived and developed as part of the Pico Group, one of the most diverse and highly successful consortia in Egypt and the Middle East. Established in 1974, Pico now operates companies across a wide range of industries... (More)

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