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External Marketing and Communica...

Ejada
Cairo, Egypt

External Marketing and Communication Lead

Cairo, EgyptPosted 27 days ago
10Applicants for1 open position
  • 7Viewed
  • 0In Consideration
  • 6Not Selected

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Job Description

JOB PURPOSE:
If you are passionate about new marketing trends, always on top of best industry practices, great in project management, and have an eye for detail, we have the perfect job for you!
We are looking for an enthusiastic External Marketing and Communication Lead to join our marketing dream team and take responsibility for planning/executing external marketing activities to develop and maintain brand awareness, maximize revenues, and drive partnerships and events in different verticals and locations.
ROLE AND RESPONSIBILITIES
Partnerships
1- Assist the Marketing Director in managing integrated marketing campaigns across all partners
2- Prepare and communicate co-marketing funds with the marketing director and submit budget allocations in all partner portals.
3- Submit annual/ quarter co-marketing funds in all partner portals and secure budget approvals.
4- Liaise with all internal line of business leads in terms of creating a SMART annual marketing plan to support them in achieving partnership tiers KPIs.
5- Discover effective marketing and promotional channels, including media platforms to relay product messages to customers.
6- Prepare an annual plan for partners' roundtable events in coordination with all LoB’s unit heads.
7- Liaise with all concerned parties to guarantee adequate planning, execution, and monitoring of marketing activities.
8- Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization, and content development.
9- Create Arabic and English contents 
10- Create, edit design, and print internal publications.
11- Send outbound emails and prepare a cold marketing plan to support generating leads for all unit heads.
12- Create innovative marketing campaigns depending on robust data and present the recommendations to the Marketing Director.
13- Prepare monthly and quarterly reports and any report-related when needed.
Events and PR
1- Prepare annual event list for technology sectors 
2- Prepare and create partnership events in KSA and local markets
3- Create an annual recruitment event list for all Ejada branches (Egypt, KSA, and Jordan)
4- Create a CSR event list for all Ejada branches.
5- Lead the CSR committee and align implementation standards in all Ejada branches.
6- Follow up on implementing all events in different verticals with all Ejada internal teams.
7- Liaise with all internal stakeholders to prepare event marketing materials and ensure the purchasing of quality materials from different vendors.
8- Confirm the annual budget for all different types of events and send it to the Marketing Director for final confirmation.
9- Confirm each event budget and send the final cost to the Marketing Director to confirm budget approvals.
10- Follow up on PR and PO preparations in all branches.
11- Write PRs, video scripts, and all marketing content that will be used for each event
12- Design and finalize artwork related to each event.
13- Attend major events when requested by the Marketing Director.
14- Write internal and external announcements related and finalize designs accordingly.
 

Job Requirements

  • QUALIFICATIONS AND EDUCATION REQUIREMENTS
    • Bachelor’s degree in journalism, English, communications, marketing, or a related field.
    • 7 years of relevant communications experience; work experience in IT software house companies, startups, or other professional services firms is strongly preferred.
    • Obtain certifications from professional associations like the American Marketing Association
    • Demonstrated previous experience in writing and editing marketing content; experience with web and digital content preferred.
    • Highly proficient with Microsoft Office Suite (Word, PowerPoint, Excel).
    • Excellent knowledge and experience in using Design applications (Illustrator, Photoshop, PDF Professional, Canva)
    • Proven evidence in content creation and producing out-of-the-box tech content that impacts internally the communication message needed to be delivered. 
    PREFERRED SKILLS
    • Excellent analytical skills.
    • Good communication and interpersonal skills.
    • Attention to detail for precise analysis of data.
    • Critical thinking and problem-solving skills.
    • Ability to work under pressure and motivation to succeed in a competitive environment.
    • Ability to work with teams and collaborate
    • Excellent leadership and managerial skills
    • Time management and multitasking skills with the ability to prioritize tasks
    • Have knowledge of HTML and CSS.
     

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