We’re looking for a proactive, creative, data-driven, and detail-oriented Senior Digital Marketing Specialist to support our marketing manager in planning, executing, and optimizing our digital marketing efforts. 

The ideal candidate should have 3+ years of experience in the tech industry, a strong eye for design, and the ability to manage full digital marketing operations from strategy to execution.

Key Responsibilities:

• Assist the Marketing Manager in day-to-day marketing activities and strategic planning
• Develop, implement, and optimize integrated digital marketing strategies and campaigns
• Manage digital channels including social media, SEO/SEM, email, and website content
• Create monthly social media content calendars and coordinate content publishing
• Conduct media buying and performance tracking for paid campaigns
• Prepare and analyze reports, dashboards, and metrics to evaluate campaign success
• Identify advertising trends, research competitors, and contribute to innovative marketing experiments
• Create and manage marketing collateral, ensuring strong design and consistency
• Draft creative briefs for social media posts, blog content, newsletters, and more
• Create short videos and visual assets for digital platforms
• Manage and maintain the company’s WordPress and CMS-based websites, including issue resolution and content updates
• Coordinate and execute email marketing campaigns
• Monitor project budgets, timelines, and campaign performance
• Use tools like Google Analytics, social media insights, and SEO platforms to optimize campaigns