Marketing Director

ECH -
Abdeen, CairoPosted 1 year ago

116Applicants for1 open position

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Setting and developing the Marketing & Commercial strategies and annual plans and cascade it to long-term objectives.
Prepare the marketing annual plan and budget in alignment with the commercial department and ECH policies and monitor its implementation across different markets and customers and take the required corrective actions in case of deviation.
Design and improve the marketing policies & processes including business development, customer survey, communication, promotions, customer relationship, events management adding to the R&D.
Monitor marketing processes and study sales, finance, and use them to direct marketing activities to take all necessary actions for correction and continuous improvement.
Manage market intelligence for the company including conduct market research on domestic and export markets and provide all required information to sales departments to support them in the penetration of new markets.
Manage customer relationship and engage customer in product development process through the application of different customer participation methods.
The R&D division ensuring that new product development process will capture all customers feedback and the new products will meet customers’ expectations.

Manage the products branding activities to ensure achieving the highest impact on customer acceptance and sales volume and follow-up all marketing production.
Participate in the pricing process in coordination with finance and sales department to ensure achieving sales targets and target profitability
Manage all promotional activities to increase sales of current and new products including communication and advertising activities.
Manage and maintain the corporate identity of the company.
R&D Coordinate with sales departments to ensure that new products is done on time and achieving the maximum impact on sales.
Prepare and follow the implementation of marketing calendar including all marketing activities, events, exhibitions, fairs, and sponsorship in coordination with Commercial departments.
Manager digital marketing activities including social media, creative, websites, webpages, brochures, flyers, emailers, and all other methods.
Lead the Marketing team to develop campaign strategy and content such as value propositions and positioning, presentations, advertising, marketing communications, etc