Our client, one of the world’s leading sports resorts, is looking for a Marketing Specialist from the hospitality sector, to be based in Abu Dhabi, UAE.In this role, the job holder will be responsible for executing marketing and digital strategies to enhance the company’s market penetration throughout the Middle East. Overseeing all marketing and digital initiatives and lead ongoing development and analysis to improve customer insights, strengthen customer acquisitions and retention efforts, improve targeted market campaigns, and drive cost-effective strategic business initiatives.ResponsibilitiesDevelop & execute marketing and digital plans for all campaigns, promotions, and branding events, based on KPI/objectives set by the company and centralize digital retail team, the business needs and ad hoc requests from Executive levels Communicating key objectives and tasks, in order to successfully execute the implementation of marketing campaigns Support in creating the yearly campaigns calendar to be in line with the regional calendar while maintaining local relevance Provide a breakdown of the annual Marketing budget by allocating appropriate funds amongst the yearly scheduled campaigns, based on the seasonality of sales and forecasts, and other associated variables Partner with 3rd parties to develop the content and strategy for the annual Marketing Calendar Partner with the existing clientele for data for the planning of markdowns and ad-hoc promotions and to identify opportune timing of action and underperforming products and services that require endorsement Provide marketing and consumer insights to ensure that all communication created on a brand level are locally relevant RequirementsBachelors degree or Bachelor in Marketing, Business Administration, Communications or a related field or equivalent commercial experience Minimum 4 - 10 years’ experience in hospitality and / or sports facilities environment Experience in hospitality is a must. Excellent leadership skills with experience of driving performance in teams Ability to provide honest feedback and constructive criticism to the team Organizational and planning abilities, including the ability to deal with/work under pressure and tight deadlines Commercial awareness, must have a strong understanding of Key Performance Indicators and how they pertain to the success of marketing activities To view other vacancies we have, please check our website (www.blackpearlconsult.com) and follow us on our social media accounts - LinkedIn / Facebook / Twitter / InstagramDisclaimer: Black Pearl will never ask for money or any form of charge our candidates just to process or consider their application for any of our available vacancies. If you happen to receive such a request from any members of our staff or other individuals claiming to be part of Black Pearl, please do call our office at +9712 622 55 03 or drop us a message on our website - www.blackpearlconsult.com.