Senior Customer Marketing Specialist META

Design solutions to drive safe living and quality of lifeThe Future Is What We Make It.When you join Honeywell, you become a member of our Global team of thinkers, innovators, dreamers and doers who make the things that make the future.By changing the way we fly, fueling jets in an eco-friendly way, keeping buildings smart and safe and even making it possible to breathe on Mars.Make the Best You.Working at Honeywell is not just about developing cool things. All our employees enjoy access to dynamic career opportunities across different fields and industries.Join us and Make an Impact.The Purpose of the RoleThe Middle East, Turkey and Africa (META) Senior Customer Marketing Specialist will serve as a strong support in developing and executing customer marketing initiatives activities across Middle East, Turkey & Africa for the Building Automation (BA) business.Aligned to one of the BA businesses, the candidate will drive demand generation activities aligned to strategic goals and metrics (Marketing Generated Pipeline, Marketing Generated Pipeline and ROMI for Customer Marketing) and play a key role in business growth, The candidate will be a driven individual, comfortable bringing ideas and finding solutions to situations.The candidate will work with internal stakeholders including business leaders, sales, commercial excellence, procurement, finance, legal and corporate communications and external stakeholders like suppliers, channel partners & end users.Key ResponsibilitiesCreate, manage and drive the execution of customer marketing and demand generation activity for one of BA META’s businesses, focused on a B2B2C audienceWith the support of the Customer Marketing Leader, develop and execute first-class customer engagement strategies aligned to MGP/MGR metrics for below the line marketing activities (for example: engagements (in-person and virtual), digital, social, email marketing, content creation)Work in close conjunction with sales team to engage with and support the dynamic requirements of partners, dealers and distributors to drive business growthFunctional responsibility for the Lead to Revenue process, with support of the team, to ensure alignment with metrics, (MQL – SQL). Seek areas for improvement and drive support from sales to demonstrate ROMIAccurately plan and manage customer marketing budget and reporting, with a focus on ROMIManage multiple activities across the region with different tactics under tight deadlinesTools and process: good experience of fully utilizing marketing platforms including Work Front, Marketo, NEX and others as necessary to perform daily requirements of the roleMoS and reporting support for BA META CM team: in line with role requirementsTranslation & localization requirements: for marketing materials and content, product information, articles, installation manuals, etc.Support website management and content creation (catalogues, brochures, videos, etc)Drive continuous improvement and seek ways to do things better, faster and more efficientlyBe a valued contributor to the BA META Customer Marketing team; driving awareness around the business and value delivered by the function.Key Skills & QualificationsPrevious experience: 7 years+ relevant experience in marketing or closely related function roleHands-on knowledge of and track record using effective digital communication strategies, media platforms and channelsB2B2C experience along with experience supporting loyalty & channel programs including driving and tracking MDF usageThorough experience with marketing tools: NEX, Marketo, Work Front (or similar Marketing platforms)Experience working with external agencies and suppliersTenure at a similar MNC or similar industryBi-lingual; Arabic and English Digital first mind-set: experience in managing demand generating activities effectively leveraging digital strategies and ABMProven track record in executing projects to plan, on time and to budget We ValueSelf-starter and keen learnerExcellent organizational and project planning skillsStrong communication and presentation skillsStrong attention to detail and accuracyAbility to work in a fast-paced, dynamic, complex and matrixed environmentAdditional InformationJOB ID: req433427Category: MarketingLocation: Mivida Project Building B2 5th Settlement,Cairo,CAIRO,11835,EgyptExemptMarketing (GLOBAL)