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Digital Marketing & Social Media Senior Specialist

Cairo, Egypt
Posted 3 years ago
112Applicants for1 open position
  • 5Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Design digital media campaigns aligned with business goals.
  • Coordinate the creation of digital content (e.g., website, blogs, press releases and podcasts)
  • Manage end-to-end digital projects.
  • Analyze digital data to draw key recommendations around website optimization.
  • Establish our web presence to boost brand awareness. 
  • Conduct social media audits to ensure best practices are being used.
  • Maintain digital dashboard of several different accounts\subsidiary.  
  • Ensure that the corporate brand message is consistent. 
  • Maintain a strong online company voice through social media.
  • Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
  • Suggest and implement direct marketing methods to increase profitability.
  • Monitor ROI and KPIs
  • Stay up to date with digital media developments.
  • Develop, implement, and manage our social media strategy.
  • Define most important social media KPIs.
  • Manage and oversee social media content.
  • Measure the success of every social media campaign.
  • Stay up to date with the latest social media best practices and technologies.
  • Work with copywriters and designers to ensure content is informative and appealing.
  • Communicate with industry professionals and influencers via social media to create a strong network.
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
  • Collaborate with other departments to manage reputation, identify key players and coordinate actions.
  • Generate, edit, publish, and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

Job Requirements

  • Bachelor’s degree in Business Administration, marketing, advertising, or communications.
  • Marketing certificate from well-known school 
  • 5+ years of relevant experience.
  • Experience with digital marketing, and social media.
  • Excellent communication and people skills
  • Strong organizational and time-management abilities and ability to multitask.
  • Strong analytical and critical thinking skills.
  • Flexible, adaptive, and collaborative personality.

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