Digital Marketing Specialist

RK Anjel -
Nasr City, CairoPosted 7 years ago

24Applicants for1 open position

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Social media: developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube and Instagram.
Search engine optimization (SEO): developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results.
Pay-per-click (PPC) campaigns: sponsored online advertising paid for by the business to appear alongside non-paid search results.
Mobile marketing: includes app-based, in-game, location-based and SMS marketing.
Create and upload images for the organization’s website;
Write and dispatch email marketing campaigns;
Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI);
Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
Conduct keyword research and web statistics reporting;
Contribute to social media engagement and brand awareness campaigns;
Use web analytics software to monitor the performance of client websites and make recommendations for improvement;
Develop and integrate content marketing strategies;
Keep up to date with current digital trends;
Manage the contact database and assist with lead generation activities;
Negotiate with media suppliers to achieve the best price for clients.

Proven work experience as a Digital media specialist
Familiarity with web design and content management systems
BSc degree in Marketing, Digital media or relevant field
Strong verbal communication skills for articulating ideas to colleagues and clients
Excellent written communication skills for producing high quality content
Attention to detail and accuracy
The ability to work independently and flexibly
The capacity to prioritize and work across multiple projects
The ability to work as part of a team
Organizational skills with the ability to deliver a high volume of quality work
Creative skills for contributing new and innovative ideas
The ability to work well under pressure and meet deadlines
Networking and analytical skills
Knowledge of existing and emerging social media platforms