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Senior Digital Marketing Special...

Valleyware
Heliopolis, Cairo

Senior Digital Marketing Specialist

Heliopolis, CairoPosted 2 months ago
80Applicants for1 open position
  • 51Viewed
  • 5In Consideration
  • 26Not Selected

Job Details

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Job Description

  • Work with the client and the account manager to understand the client's business objectives and advertising strategy.
  • Work on several projects at the same time, often for several different clients.
  • Make decisions on the best form of media for specific clients and campaigns.
  • Undertake research and analyze data.
  • Optimize ad campaigns according to geographic exposure, frequency, time spans, and more.
  • Identify target audiences and analyze their characteristics, behavior, and media habits.
  • Present proposals, including cost schedules & KPIs to clients.
  • Recommend the most appropriate types of media to use, as well as the most effective time spans and locations.
  • Work with colleagues, other departments, and publishers and maintain good contacts.
  • Maintain detailed records.
  • Evaluate the effectiveness of campaigns to inform future ones.
  • Always notify the accounts team of campaign updates.
  • Coordinate with finance to ensure cash availability for running campaigns.

Job Requirements

  • BSc degree in Marketing or relevant field
  • 1 - 4 years of experience as a Social Media Specialist or similar role
  • Social Media Strategist using social media for Sales Funnel 
  • Excellent knowledge of Facebook, Instagram, YouTube and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Great leadership skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal, presentation and communication skills

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