As a content creator / copywriter, you will be responsible for creating engaging, high-quality content and copy across various platforms for the company and its clients by following the company’s writing guidelines and work sequence, with the help of AI writing software and search optimization software like ChatGPT, WriterZen and Frase.io.

• Generating content ideas for websites, blogs, social media, and email campaigns.
• Writing, reviewing, editing, proofreading, and updating B2B and B2C content in both English and Arabic, following the company’s writing guidelines.
• Developing and managing creative social media content and ad campaigns.
• Adjusting the tone and style of the content according to the target audience.
• Performing sound content audits to enhance the content’s SEO performance and readability.
• Identifying the type of search intent for each piece of content prior to the creation process.
• Performing thorough keyword research for optimal SEO results.
• Following the company’s work sequence by creating a content brief for each article and using Frase.io while writing to enhance the SEO performance of said article.
• Using Al writing software like ChatGPT to optimize the writing process and increase production.
• Conducting a pre-writing review, ensuring the product result is free of grammatical errors, spelling mistakes, and punctuation issues.
• Differentiating between content marketing and copywriting, and executing tasks accordingly.
• Providing fact-checking, copy-editing, and formatting assistance during the creation of all and different types of content and other marketing materials.
• Using project management software Hubstaff Tasks to align with the rest of the team and report progress.