Digital Marketing Specialist

Sunrise Resorts & Cruises - Cairo, Egypt

52
Applicants for
1 open position
14
Seen
Experience Needed:
1 to 6 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Negotiable
Vacancies:
1 open position
About the Job
  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Job Requirements
  • Proven working experience in Digital Marketing, social media or related field
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Adequate knowledge of web design, web development, CRO and SEO
  • Knowledge of online marketing and good understanding of major marketing channels 
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Positive attitude, detail and customer oriented  with good multitasking and organisational ability
  • BS in Communications, Marketing, Business, New Media or Public Relations
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimising landing pages and user funnels
  • Fluency in English
About this Company

In July 2003, SUNRISE Resorts & Cruises has been founded by Hossam Gouda El Shaer, businessman with a long touristic experience in Egypt. During the years SUNRISE Resorts & Cruises developed to be one of the leading hotel cooperations in Egypt. The target is to create a high... (More)

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