Senior Marketing Officer

Main Job Duties:

• Conduct in-depth research to identify new market opportunities and consumer preferences.
• Plan and conduct market research to assess the communication strategy and organization positioning.
• Set specific marketing goals that align with the overall direction and business goals.
• Track and measure marketing outcomes including marketing activities, response, and ROI.
• Forecast market trends and research market to identify new opportunities.
• Generate innovative ideas to promote our service.
• Develop business cases to support new marketing strategies, budget requests, projects, and marketing plans.
• Help maintain the organization's corporate image and identity.
• Evaluate Marketing programs to determine whether they are compatible with the organization's strategy.
• Develop creative briefs for the various programs and initiatives.
• Prepare and supervise the production of publicity brochures, handouts, leaflets, promotional videos, and photographs.
• Develop and implement a sponsorship sales plan for increasing revenues in a cost-effective manner.
• Target objectives include increasing sponsorship sales and creating sponsorship products and licensing deals, to meet or exceed the overall business objectives.
• Responsible for sponsor prospecting, proposal customization and presentation, contract revision and servicing, sponsor follow-up and support, trade shows development and representing the company at industry functions.
• Ability to prepare and present concise reports, proposals, and presentations.

Reports to the: Commercial Manager

Working Conditions:

• Day(s) off: Friday & Saturday
• Working hours: 8 Hours