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Job Description
- Study company products
- Translate technical details into benefits for the user
- Researches and comparisons needed for each product
- Follow and analyze market trends to position products
- Develop product marketing strategies (pricing, advertising, product launching)
- Craft compelling messages across marketing channels (landing pages, ad campaigns)
- Work with various teams (design, content, acquisition, product, sales) to implement strategies
- Test marketing product features, releases and ad copy
Job Requirements
- Bachelor's degree
- 2 to 5 Years in product marketing
- Strong financial background
- Very good in using excel