Growth Marketing Lead
WideBot -
Maadi, CairoPosted 5 years ago11Applicants for1 open position
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Job Description
We’re hiring a word-class Growth Marketing Lead to skyrocket our growth marketing efforts and help us acquiring big bucket customers. The growth marketing lead is in charge of growing & scaling the company as quickly & as efficiently as possible, while strategically optimizing the current channels & activating new ones.
Responsibilities:
- Leading a team of growth marketers, growth engineers, and content creators.
- Leading & monitoring A/B tests to optimize conversion and other key performance indicators.
- Working with cross-functional teams (Product, Design, Business Development, ... etc) to establish growth initiatives supporting big drops revenue goals.
- Optimizing marketing automation and lead nurturing processes through email, content, and social channels.
- Managing search engine marketing and continuously find ways to refine our website & content channels ranking.
- Setting up an analytics environment to keep tracking of every ongoing growth activity & monitoring revenue performance to uncover areas for improvement.
- Preparing and presenting recommendations, reports, and findings from experimental data all the way up to the implementation level.
Job Requirements
- +4 years of growth marketing experience.
- Solid knowledge of email marketing, content marketing, SEM marketing, and social media marketing.
- Strong project management skills and the ability to lead & collaborate with cross-functional stakeholders, prioritize high impact activities, and keep complex projects moving forward.
- Strong growth track record, with samples and results of past campaigns.
- Expert knowledge of conversion optimization, measuring performance, and A/B Testing.
- Experienced in growth hacking with a deep knowledge of data analysis and tracking.
- Strong analytical skills to resulting in data-driven decisions.