Digital Marketing Executive - Full Time

Jumia - Cairo

162 people have clicked
Experience Needed:
1 to 3 years
Career Level:
Entry Level
Job Type:
Full Time
Arabic, English
1 open position
About the Job

Jumia is the leading pan-Africa e-commerce platform. Founded in 2012, Jumia’s mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to consumers, while helping businesses grow as they use our platform to reach and serve consumers.

Our platforms consist of our marketplace, which connects sellers with consumers, our logistics service, which enables the shipment and delivery of packages from sellers to consumers, and our payment service, which facilitates transactions among participants active on our platform in selected markets. Through our online platforms, consumers can access a wide range of physical and digital goods and services, fashion, electronics, beauty products and also hotel and flight bookings or restaurant delivery.

With over 3,000 employees in 14 countries spanning across 6 African regions, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders.

By joining the digital marketing team, you will join Jumia’s engine of growth and be accountable for social media performance, digital advertising and CRM channels.

Your role is to find the most innovative ways to help us reach and retain the right customer. We are looking for executives who can develop a deep understanding of what attracts our customers, challenge our current tools and processes, motivate the team and offer the best marketing solutions. These positions offer the most growth to the pool of talent. We expect best performers to be the next wave of Channel Owners, CMOs & MDs across the group.

Areas of responsibility may include

  • Fully responsible for day to day Campaign Optimization based on Analysis of Campaign Performance, including Bid/Budget Management and Landing Page Analysis
  • Performance analysis – assist Head of Growth Marketing with knowledge in order to improve the performance of the campaigns
  • Contributing to continuous improvement by proactively assessing latest digital practices and methodology.
  • Plans, manages and executes Paid Search/Pay Per Click (PPC) campaigns, including but not limited to account setup, strategy development, organization, and management
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to venture goals.
  • Consistently look for ways to improve current processes or introduce new approaches that will contribute to Jumia’s success
Job Requirements

Required Skills & Qualifications

  • 1-3 years of experience in digital marketing field
  • Preferred experience in managing Adwords (SEM & GDN) and Facebook Ads
  • Perfect English.
  • Good knowledge of MS Excel.
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.

We Offer:

  • A unique experience in an international, entrepreneurial, yet structured environment
  • An unparalleled personal and professional improvement as our longer-term objective is to train the next generation of leaders for our future internet service lines
  • The opportunity to be part of a team full of talented people with the best backgrounds
About this Company

Jumia is Africa's leading internet group, with already over 3,000 employees in more than 14 African countries and huge successes such as Jumia, Jumia Travel, Jumia Food, Jumia Deals, Jumia House, Jumia Jobs and Jumia Services. It is led by top talented leaders offering a great... (More)

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