Marketing Specialist
Cairo, Egypt
Marketing Specialist
Cairo, EgyptPosted 1 month ago22Applicants for1 open position
- 3Viewed
- 1In Consideration
- 0Not Selected
Job Details
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Job Description
- Conduct research to gather insights into consumer needs, behaviors, and market trends.
- Generate and develop innovative concepts for marketing campaigns.
- Support both outbound and inbound marketing efforts by leveraging expertise in areas such as content creation, search engine optimization, advertising, and event planning.
- Coordinate with external vendors to organize and implement promotional campaigns and events.
- Work closely with marketing team members and other departments to enhance brand visibility and support overall marketing objectives.
- Design and implement strategies to engage the target audience through appropriate communication channels, including social media, email, and WhatsApp.
- Contribute to the analysis of marketing performance metrics (e.g., campaign outcomes, conversion rates, website traffic) to inform future strategies.
- Complete assigned tasks related to the execution of marketing plans.
- Handle specific responsibilities related to marketing events as assigned.
Job Requirements
- Proven track record as a marketing specialist or in a comparable role.
- Strong grasp of core marketing principles, including both traditional and digital strategies (e.g., SEO, social media) and market research techniques.
- Hands-on experience with marketing analytics and related tools.
- Proficient in computer applications, including Microsoft Office, marketing platforms (such as Adobe Creative Suite and CRM systems), and web-based tools (e.g., Google Ads, web analytics).
- Familiarity with HTML, CSS, and web development tools (e.g., Dreamweaver) is considered an advantage.
- Highly organized with keen attention to detail.
- Excellent written and verbal communication skills.
- Strong commercial awareness combined with creative thinking.
- Bachelor’s degree in Marketing, Communications, or a related field.
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