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Job Description
- Establishes marketing goals based on past performance and market forecasts
- Oversees current offerings and comes up with initiatives for new products or services
- Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
- Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
- Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
- Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
- Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
- Works within the department budget to develop cost-effective marketing plans for each product or service
- Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
- Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
Job Requirements
- 10+ years in Marketing
- 2-3 years experience in management
- Degree in Marketing
- Preferred Experience in Medical and cosmetic companies or specialized in marketing
- Management skills to manage a team full of 7 and more people
- Worked in all digital fields, including social media, GDN, YouTube, etc…
- Worked in all printing materials (fliers, magazines, catalog, brochurePs, etc…) in terms of material and pricing.
- Experience of printing vinyl and banners in terms of material and pricing
- Experience in events and mall planning
- Worked in booth production in terms of material and pricing
- Experience in media plans for Radio and television
- Co-worked on developing designs for offline channels
- Co-worked on finalizing graphic designs for offline channels
- Experience in outdoor campaigns in terms of pricing
- Intimate understanding of traditional and emerging marketing channels
- Excellent communication skills with agencies and team
- Ability to think creatively and innovatively
- Professional judgment and analytical experience in the marketing field
- Analytical skills to forecast and identify trends and challenges
- Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, production, etc