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Job Description
Job Brief:
- If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Specialist to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
About the Job
- Build and execute social media strategy through competitive research, platform determination and audience identification
- Generate, edit, publish and share daily- weekly content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within social platforms to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community to manage reputation, identify key players and coordinate actions
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Develop and publish engaging content to support business objective on a daily basis
- Pro-actively monitor and respond to questions and comments from community members on social media platforms: Facebook, Twitter, LinkedIn, Instagram, Google, YouTube, etc
Job Requirements
Job Requirements
- Minimum of 2 years’ experiences is a must.
- Online sales and e-marketing familiarity.
- Excellent English verbal and written communication skills.
- Proven working experience in digital marketing.
- Ability to prioritize and handle multiple tasks at any given time.
- Details oriented.
- Hard worker.
- Excellent computer skills and online navigation tools.
- Ability to learn.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Strong analytical skills and data-driven thinking.
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