English Content Writer

ThePlanet - Mohandessin, Giza

Applicants for
1 open position
Experience Needed:
1 to 3 years
Career Level:
Entry Level
Job Type:
Full Time
1 open position
About the Job

Include but are not limited to the following:

  • Analyze and interpret marketing’s business goals, and Mintrics.com’s engagement goals to define customer-centric content strategy for site architecture and customer journeys
  • Translate industry- and persona-specific needs into new organizational structures and interactive content flows
  • Conduct content audits, and develop content plans for web, microsites, tours, forms
  • Assume the role of brand storyteller blending positioning, messaging, and stats into clear, tangible narratives and engagement schemes
  • Write short-form copy that delivers on digital usability, persuasion, brand, and customer delight requirements, ensuring messaging consistency and alignment to journey stages
  • Craft smart, engaging copy that reveals industry and personal benefits in what otherwise are dense, technical, and marketing content dumps
  • Vet content for accuracy and optimize for digital engagement and lead generation
  • Make content decisions based on comprehensive metrics and analysis
    Build messaging guidelines, advocating for clarity, brevity, and meaning
    10 Produce articles, e-books and whitepapers on a regular basis.
Job Requirements
  • 1-3 years experience
  • Superb English writing skills and ability to write long articles as well as creating engaging content on social media.
  • Mastery of digital content best practices and experience with organic driven engines
  • Mastery of SEO best practices
  • Experience working in agile design and development processes and conversion flows
  • Proven record of conceptualizing and translating complex requirements into simple and delightful digital content experiences
About this Company

A digital creative agency from the heart of Cairo.
We do digital. We do content. We do social media.

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