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Job Description
We are looking for a Media Buyer to negotiate and buy advertising inventory for clients. You will ensure that ads reach target audiences through high-quality channels at the lowest possible prices.
For this role, ou should be an effective negotiator, critical thinker and establish trust and build rapport with clients and media professionals in this role. We'd like to meet you if you're knowledgeable about current media channels and advertising options.
Your goal will optimize ad exposure and outdo competition while staying within budgets.
Responsibilities:
- Help identify target audiences and plan media campaigns
- Compare and negotiate rates, ad space and airtime
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Report to clients and build long-term relationships
Job Requirements
- 3+ years of experience in the same field.
- Strong written and verbal communication skills
- Excellent understanding of digital marketing concepts and best practices
- Proven working experience in the social media marketing or as a digital media specialist
- BSc/BA in Marketing, Advertising or related field