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Job Description
- Key Responsibilities
Create, manage and optimize paid performance media buying campaigns across all social media and digital channels
Develop strategies and create clear plans to achieve client revenue or customer acquisition goals through paid marketing
Perform data analysis to identify new performance trends and optimization opportunities
Clearly communicate strategy, performance, and campaign recommendations
Work with designers, copywriters, and social media specialists on assets used for paid media campaigns
Building strategies for account expansion on spending and performance
Optimizing campaigns towards lower cost per KPIs and achieving what is promised in media plans is a must
Support the team with weekly updates on the latest trends in the digital marketing field
Submitting weekly reports for campaign performance and KPIs achieved Vs promised
Job Requirements
- Requirements
Bachelor degree related to marketing, business, media, art or related field
Familiarity with media-buying, planning, and research
Minimum 3 years of experience in digital media buying
Expert-level knowledge of advertising with at least two years of experience executing (Facebook, YouTube, Twitter, Instagram, Snapchat etc.) campaigns
Experience in monitoring and managing campaigns
Interest in following advertising and media trends
Strong data analysis skills
Experience in customer support is a plus
Proficiency in MS Office
Proficiency in English
Market knowledge
Communication and negotiation skills