Job Details
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Job Description
- The Digital Planner/Buyer will be responsible for working with clients, Agencies sites/publishers and internal departments to plan buy and traffic all digital media with strong emphasis on B2B, local and national sites.
Key Responsibilities:
- Meeting clients to understand their advertising strategy and building up a picture about their target audience
- Presenting media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.
- Advising the creative team and clients about the most effective media combination
- Obtaining the best advertising rates that fit with the agreed media strategy
- Managing budgets and maintaining advertising spend records.
- Maintains media plans including changes, budgeting, execution, reporting, optimization and invoice reconciliation.
Job Requirements
- Working Experience in the real estate field is a must.
- Help identify target audiences and plan media campaigns.
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Monitor costs and return on investment (ROI)
- Analyzing business performance with the help of digital tools and reports.
- Developing performance campaigns on Facebook / Instagram and LinkedIn
- Generating Leads campaigns through a different platform