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Job Description
- Conduct thorough technical SEO audits of websites to identify areas for improvement and provide recommendations for optimization.
- Implement technical SEO best practices, including optimizing website structure and code, improving website speed and performance, and ensuring mobile-friendliness.
- Collaborate with content teams to ensure content is optimized for search engines and aligned with SEO strategies.
- Monitor and analyze website traffic, rankings, and other metrics to identify opportunities for improvement and track progress over time.
- Stay up-to-date with the latest trends and best practices in technical SEO and search engine algorithms.
- Work closely with development teams to implement technical SEO changes and ensure that website updates don’t negatively impact SEO performance.
- Create and maintain technical SEO documentation and guidelines for internal teams and stakeholders.
- Provide technical SEO support and guidance to other members of the marketing team as needed.
Job Requirements
- Experience with site architecture and HTML markup.
- Familiarity with technical SEO tools like Screaming Frog.
- Ability to troubleshoot and debug SEO issues.
- Proficiency in optimizing site speed and performance.
- In-depth knowledge of schema markup.
- Understanding of server and hosting configurations.
- Expertise in URL structure and redirect management.
- Understanding of search engine algorithms and updates.
- Experience with international and multilingual SEO.
- Knowledge of SEO for different CMS platforms.