Media Buyer
Maadi, Cairo
Media Buyer
Maadi, CairoPosted 1 hour ago1 open position
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Job Description
- Plan, execute, and optimize media buying campaigns across digital and traditional channels to achieve marketing objectives.
- Conduct thorough market research to identify target audiences and the most effective media platforms.
- Negotiate and purchase advertising space and time from media outlets to maximize ROI.
- Monitor campaign performance, analyze data, and adjust strategies to improve results.
- Collaborate with marketing and creative teams to develop compelling ad content and messaging.
- Manage budgets, track expenditures, and ensure campaigns stay within allocated resources.
- Prepare and present detailed campaign reports, insights, and recommendations to stakeholders.
- Stay updated on industry trends, emerging platforms, and best practices in media buying.
- Build and maintain strong relationships with media vendors and partners.
- Ensure compliance with all advertising regulations and company policies.
Job Requirements
- 1-2 years of proven experience in media buying, advertising, or a related marketing role.
- Familiarity with digital advertising platforms such as Google Ads, Facebook Ads, and programmatic buying tools.
- Strong analytical skills with the ability to interpret campaign data and optimize performance.
- Excellent negotiation and communication skills for dealing with media vendors and internal teams.
- Ability to manage multiple campaigns simultaneously and meet tight deadlines.
- Detail-oriented with strong organizational and project management abilities.
- Proficiency in using analytics and reporting tools to track campaign effectiveness.
- Creative mindset with a keen eye for identifying trends and opportunities.
- Bachelor’s degree in Marketing, Advertising, Business, or a related field preferred.
- Willingness to work onsite in a fast-paced, collaborative environment.
