Commercial & Monetization Manager

Reports To:

CEO (for Ticks & Picks revenue)

COO/CTO (for Giraffez commercial services)

Team Scope:

Can be split into 2 focused streams (same manager or with support later):

1.  B2B Sales – Creative Services (Giraffez)
2.  B2C Sales – Subscriptions, Sponsorships, Affiliates (Ticks & Picks)

 Responsibilities:

1. Revenue Strategy & Sales Pipeline

•  Build and execute commercial strategy for both platform-based monetization and creative agency services
•   Lead all sales efforts including:
•   Subscriptions: convert free users to paying customers
•   Sponsorships: onboard banks, brokers, fintechs, and research houses as sponsors
•   Affiliates: recruit and manage influencer/affiliate network
•  Giraffez Client Services: pitch and close deals for branded video/podcast production, motion graphics, etc.
•  Coordinate closely with Marketing & Media Production to create client-facing pitch materials
•  Identify upselling opportunities and recurring B2B contracts

2. Partnership Development

•  Negotiate and manage key partnerships with brokers, banks, and fintech firms
•  Forge reseller/white-label agreements for Giraffez services
•  Oversee referral arrangements with external partners (e.g. research providers)

3. Revenue Operations & Reporting

•  Track revenue KPIs across both divisions
•  Maintain CRM system and sales funnel visibility
•  Report monthly sales performance and client conversion data to executive team