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Job Description
- Develop and execute high-quality content strategies aligned with marketing and business goals.
- Write, edit, and optimize content for various platforms including websites, email campaigns, blogs, social media, product pages, ads, video scripts, and more.
- Lead content ideation sessions and editorial planning.
- Translate complex product or service offerings into clear, persuasive messaging for target audiences.
- Manage and maintain the brand voice and tone guidelines across all content.
- Collaborate with SEO specialists to optimize content for search and performance.
- Mentor junior writers and provide editorial direction and feedback.
- Analyze content performance and iterate strategies accordingly.
- Support internal communications and thought leadership initiatives as needed.
Job Requirements
- 4–6 years of professional experience in content creation and copywriting, preferably in the automotive industry & B2B, tech, SaaS.
- Proven ability to write clear, compelling, and conversion-focused copy across formats and audiences.
- Strong editing and proofreading skills with a sharp eye for grammar, tone, and detail.
- Experience developing content strategies that support demand generation, sales enablement, and brand awareness.
- Familiarity with SEO best practices and content performance metrics.
- Portfolio showcasing a wide range of content types and campaigns.