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Job Description
- Lead Content Creation: Plan, produce, and edit high-quality photos, videos, and reels for all Urban Loom platforms (Instagram, TikTok, Facebook, website).
- Creative Direction: Conceptualize and execute campaign ideas aligned with our collections, drops, and brand vision.
- Team Collaboration: Build and guide a small content team (photographer, videographer, models, stylists) for shoots and campaigns.
- Trend Research: Identify and adapt trending formats, sounds, and storytelling techniques for the brand.
- Styling Input: Work closely with the fashion design team to style products for shoots in a way that resonates with our audience.
- Content Calendar: Plan and maintain a monthly posting schedule in coordination with the social media specialist.
- Brand Consistency: Ensure all content matches Urban Loom’s tone, quality, and aesthetic.
- On-Site Coverage: Capture behind-the-scenes moments, events, pop-ups, and influencer collaborations in real time.
Job Requirements
- Minimum 3 years’ proven experience creating content for fashion brands
- Strong portfolio showcasing reels, campaigns, and styled product shoots.
- Proficient in photography, videography, and editing (mobile)
- Up-to-date with social media trends, especially TikTok and Instagram Reels.
- Creative thinker with excellent attention to detail and storytelling skills.
- Ability to lead and coordinate small creative teams for shoots.
- Flexible, adaptable, and able to work in a fast-paced environment.