Study company profile and operations to understand its marketing needsConduct marketing research to identify industry trends and commercial opportunitiesDevelop and implement a marketing strategy according to objectives and budgetPrepare detailed proposals and marketing plansAdvise on branding, positioning, communications, and other marketing issuesGive direction to marketing efforts with the most effective methods and toolsLiaise with the marketing department and external vendorsMonitor marketing projects and analyze resultsWrite reports with suggestions for improvements and new ideas