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Job Description
- Help identify target audiences and plan effective media campaigns
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs, efficiency, and return on investment (ROI)
- Developing effective media buying strategies
- Report to top management and build long-term strategies
- Compare and negotiate rates, ad space, and airtime
Job Requirements
- Strong knowledge in Facebook Ads & Instagram Ads & Google Ads & LinkedIn Ads
- Attention to detail
- Proven experience as Media Buyer or similar role; experience in digital media is preferred
- Holds a certification in Google AdWords preferred.
- Ability to work with modest media budgets.
- Good understanding of social media KPIs
- Pay great attention to detail and focus on quality and results of campaigns (per technique, creative unit, and inventory) for all digital campaigns.
- Must be a good knowledge of how to make paid campaigns on Facebook or snapchat or Twitter or Google Adwords.
