Skills And Tools:
- Develop and execute successful SEO strategies
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Researching and implementing SEO recommendations for content optimization
- Update existing content to include more keywords.
- Analyze site analytics to gauge which areas of the site have more traffic.
- Optimizing website copy and landing pages for SEO/SEM purposes
- Direct off-page optimization projects (e.g. link-building)
- Website optimization; improving site structure, page construction, content, keyword lists, and Search Engine Optimization copy-writing
- Be an expert in the Search Engine Marketing space by staying on top of current Search Marketing news, search engine optimization strategies, search engine features and algorithm changes
- Knowledge of SEO practices.
- Excellent written communication skills.
- Familiarity with Google Analytics and other analytic tools.
- Digital Marketing SpecialistConfidential Company - New Cairo, Cairo17 hours ago