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Job Description
We are looking for an experienced SEO Specialist to join our team at London International Patient Services. The successful candidate will be responsible for ensuring that our healthcare-related website and our partner websites are optimized for search engines and have high online visibility.
- Develop and implement an effective SEO strategy to increase the company's online visibility and drive traffic to the website
- Conduct keyword research, on-site optimization, and off-site optimization to improve the website's ranking on search engines
- Analyze website traffic and user behavior to identify areas for improvement and implement solutions to increase conversion rates
- Collaborate with the content team to create high-quality, SEO-friendly content that meets the needs of our target audience
- Monitor and analyze website performance using tools such as Google Analytics and SEMrush
- Stay up-to-date with the latest SEO trends and best practices and implement them into the company's strategy
Job Requirements
- At least 5 years of experience as an SEO Specialist with a proven record of success
- Experience with technical SEO, off-site SEO, on-site SEO, and keyword planning
- Experience in healthcare and website programming is preferred
- Familiarity with SEM and other digital marketing strategies
- Excellent written and verbal communication skills in English
- Strong analytical and problem-solving skills
- Ability to work independently and as part of a team