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Job Description
SEO/PPC Specialist (Hyper Specialist)
Do you thrive in the fast-paced world of digital marketing? Are you passionate about driving traffic and exceeding client goals? If so, we want to hear from you!
We're looking for a talented and results-oriented SEO/PPC Specialist (Hyper Specialist) to join our dynamic marketing agency. In this hybrid role, you'll leverage your expertise in both SEO and PPC to generate website traffic and app installations for our clients.
Responsibilities:
- Conduct in-depth keyword research to identify high-volume, relevant keywords for both organic and paid search campaigns.
- Develop and implement comprehensive SEO strategies to improve website ranking and organic traffic.
- Manage and optimize PPC campaigns across various platforms (Google Ads, Bing Ads, etc.) to drive targeted traffic and app installations.
- Create high-converting landing pages and ad copy that resonate with the target audience.
- Monitor campaign performance, analyze data, and make data-driven adjustments to optimize results.
- Stay current with the latest SEO and PPC trends and best practices.
- Collaborate with the content marketing team to ensure website content is SEO-friendly.
- Report on campaign performance metrics and ROI to clients.
Bonus Points:
- Experience with app store optimization (ASO)
- Experience working in a fast-paced agency environment
- Experience with specific SEO or PPC tools (SEMrush, Ahrefs, etc.)
We Offer:
- Competitive salary and benefits package
- Opportunity to work on a variety of challenging and rewarding projects
- Collaborative and fast-paced work environment
- Chance to learn and grow your skills from a team of experts
Ready to join our team and make a real impact? Apply today!
Job Requirements
Qualifications:
- 1+ years of experience in SEO and PPC advertising.
- Proven track record of success in driving website traffic and app installations through SEO and PPC campaigns.
- In-depth knowledge of SEO best practices, including on-page optimization, link building, and technical SEO.
- Strong understanding of PPC campaign management, keyword research, ad copywriting, and landing page optimization.
- Experience with conversion tracking and analytics tools (Google Analytics, etc.)
- Excellent communication, collaboration, and problem-solving skills.
- Ability to work independently and manage multiple tasks effectively.
- A passion for digital marketing and a desire to stay ahead of the curve.
