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Digital Marketing Specialist

Smart IT Business - Heliopolis, Cairo

Digital Marketing Specialist

Smart IT Business - Heliopolis, CairoPosted 22 days ago
55Applicants for1 open position
  • 10Viewed
  • 16In Consideration
  • 21Not Selected

Job Details

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Job Description

  • Planning and executing of social media (Facebook, YouTube, LinkedIn, Snapchat, Instagram, and Twitter)
  • Planning and executing advertising campaigns (Social Media, All Google Ad types), including campaign setup, monitoring, reporting, analysis, optimization, budgeting, keyword, and demographic research and targeting.
  • Build an online community for our clients.
  • Brainstorm and develop ideas for creative marketing campaigns
  • Analyze campaign performance metrics and conversion metrics to monitor and improve performance.
  • Managing the Design and Content Teams and guiding to reach Goals.
  • Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
  • Developing a pricing strategy for products that maximizes profits and market share in consideration with Company Vision
  • Mobile Application marketing knowledge and skills.
  • Creating promotions and planning complete Marketing Plan, Strategy and execution channels, building brand awareness and positioning, in addition to directing, planning and coordinating marketing efforts.
  • Researching demand for the organization's products and services and evaluating competitors.
  • Measure and optimize our paid marketing by using analytics tools.
  • Optimizing web content for SEO/SEM strategies.
  • Make updates to website content.
  • Deal with external vendors to execute promotional events and campaigns.
  • Stay up to date on industry trends.
  • Responsible for documenting and organizing marketing operations

Job Requirements

  • Good understanding of social media KPIs
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Excellent communication skills.
  • Good time-management skills
  • Team player

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