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Job Description
- Develop and execute advertising programs and external marketing.
- Research competition as well as local community, summarize outcomes for store plus regional leadership as needed.
- Prepare marketing strategy and write action plans to attain specific objectives.
- Measure, analyze and evaluate programs as required.
- Supervise store level merchandising, media, events and community relations, promotions, and local advertising.
- Ensure to execute effectively all national, regional as well as store marketing along with PR programs.
- Coordinate interviews, local media store photo shoots and store tours.
- Interview, select, evaluate, counsel, and terminate all Team Members.
- Coordinate entire internal marketing as well as promotional efforts inclusive of merchandising, public relations, community relations, information, in-store sign collateral, events, and demos.
- Support every aspect of Marketing Team inclusive of Marketing Assistant and Sign maker.
Job Requirements
- BSc degree in Marketing or relevant field.
- +5 years of experience as a Marketing team leader or a similar role.
- Strong understanding of how all current digital marketing channels function.
- Excellent analytical and project management skills
- Strong team management and communication (written and verbal) skills
- Good knowledge with digital ads platform.
- Good knowledge of attractive advertisements.
- Critical thinker and problem-solving skills
- Good time-management skills
- Great interpersonal and communication skills
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