Senior Digital Marketing Specialist
CORE -
Cairo, EgyptPosted 8 years ago34Applicants for1 open position
- 30Viewed
- 7In Consideration
- 23Not Selected
Job Details
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Job Description
- Adhering to CORE digital brand standards, manage and create content, optimize for SEO/SEM and manage analytics for all CORE digital-marketing related activities including nonin.com, social media sites, microsites and digital marketing campaigns
- Analyse and report on customer behavior insights to improve core-tc.com
- Manage e-mail marketing programs, lists, imports, and permissions
- Conduct landing page and e-mail campaign tests
- Develop and write digital content and maintain content publishing editorial calendar
- Integrate online activities with off-line marketing communications plans to ensure plans provide optimal business support
- Integrate online activities with our CRM Software
- Initiate and manage Google Ads, Facebook Ads and monitor them closely
- Develop creative briefs to give the internal creative team and agencies clear direction
- Manage Ads to ensure the work is consistent, high quality, cost-effective, and reflects CORE branding specifications
- Ensure digital design is optimized for branding, impact, SEO, web development, etc.
- Comply with Regulatory routing, documentation and archiving standards
- Identify opportunities for applying new technologies, digital products and services to online campaigns
- Generate Content for different social media platforms
- Participate in Social Media moderation function.
Job Requirements
- Deep understanding of digital marketing and digital production.
- Proven experience delivering effective and innovative digital campaigns.
- Proven experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications specially facebook platform.
- Experience managing successful social media campaigns, and a solid understanding of social marketing.
- Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
- Must be able to work under constant deadline pressure and manage multiple projects across
- Multiple lines of business.
- Strong management skills, excellent oral and written communication skills.
- Experience delivering digital online campaigns especially with facebook and google Ads for mainstream products and services
- Can manage SEO Campaigns
- Proficient with HTML,HTML 5, CSS, WordPress
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