Media buyer
Mazaya -
New Cairo, Cairo
Job Details
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Job Description
- Develop and execute comprehensive media buying strategies to support marketing objectives.
- Negotiate and purchase advertising space across digital platforms.
- Analyze campaign performance metrics to optimize media spend and enhance Roas
- Collaborate with marketing team to align media strategies with broader promotional activities and brand messaging.
- Conduct market research to identify new media opportunities and audience preferences.
- Prepare and present media performance reports and insights to stakeholders.
Job Requirements
- Bachelor's degree in marketing, Advertising, Communications, or a related field.
- 1-3 years of experience in media buying.
- Proven ability to analyze data and market trends to inform decision-making.
- Strong negotiation skills and experience dealing with media vendors.
- Familiarity with digital marketing tools and analytics platforms.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Knowledge of current marketing strategies and trends, especially in digital media.
- Working on tiktok and google is preferred
