Job Details
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Job Description
Main Job Duties:
- Helping shape and communicate our vision and mission
- Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
- Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands
- Analyzing the success of marketing campaigns and creating reports
- Supervising advertising, product design and other forms of marketing to maintain consistency in branding
- Meeting with clients and working with colleagues across multiple departments (such as marketing assistants, marketing managers and chief marketing officers)
- Managing budgets spending and channels
- Organizing events such as product launches, exhibitions and photo shoot
- Analyzing our brand positioning and consumer insights
- Translating brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Align the company around the brand’s direction, choices and tactics
- Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
- Planning and execution of all communications and media actions on all channels, including online and social media
- Assisting with product development, pricing and new product launches as well as developing new business opportunities
- Creating and managing promotional collateral to establish and maintain product branding
- Managing the budget for advertising and promotional items
- Competitor and customer insights analysis (consumer market research)
- Analysis of sales forecasts and relevant financial and reporting on product sale
Job Requirements
- Bachelor's degree in marketing / communications or related area.
- Minimum of 5-6 years of related experience.
- Experience in residential and commercial real estate is a must.
- Excellent written and verbal communication skills.
- Strong organizational and analytical skills.
- Fluent English.
- Ability to effectively present information.
- Ability to manage multiple priorities and be a self-starter.
Benefits:
- Social Insurance
- Medical & Life Insurance
- Pension Plan
- Recognition & Incentives
- External & Internal Training plan
- Career path & Promotions Grades