Digital Marketing Specialist

LinkIT -
Damietta, EgyptPosted 6 years ago

9Applicants for1 open position

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Design social media strategies to achieve marketing targets
Manage, create and publish original, high-quality content
Track and analyze website traffic flow and provide regular internal reports
Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
Work with teams to achieve sustainable growth for the product.
Tracking ad budgets, A/B testing ad creatives, keyword research, setting up audiences, and optimizing for conversions and KPIs
Develop brand awareness, generate inbound traffic and cultivate sales and leads
Brainstorm and develop ideas for creative marketing campaigns
Plan and execute all web, marketing database, email, social media and display advertising campaigns.
Up-to-date with the latest trends and best practices in online marketing and measurement

Minimum 3 years of proven experience.
Good understanding of the principles of digital marketing
Very Good English written and spoken.
Good Knowledge of search engine optimization (SEO) & Pay per click (PPC).
Keywords research.
Web and Blog content creation, management and optimization.
Computer skills including MS Word and Excel, basic Photoshop
Knowledge of Google Ads & Google Analytics, Web trends, etc. is a huge plus.
A good understanding and interest in social media platforms: Facebook, Twitter, Youtube, LinkedIn etc.
Good knowledge in Writing, editing Ads (photo/video/text).
Expert in online advertising and social media content writing.
In-depth knowledge about the various paid marketing channels and technologies, including paid search (Google Ads) and re-targeting social network advertising (Facebook Ads).