Skills And Tools:
- Lead the preparation of the marketing budget and monitor financial performance versus the budget so that the business is aware of anticipated costs/revenues and areas of unsatisfactory performance are identified.
- Leads the Group Marketing strategy.
- Oversees the development phase of the marketing plan for the group products in accordance with the formulated group strategy
- Leads in setting the sales forecast and financials of the group products.
- Overseeing Group social media marketing strategy.
- Lead Market research activities with external agencies.
- Identify Potential customers and lead competitors' research analysis.
- Lead all the Group product marketing activities that support the products, vision, product, to achieve the overall goals of the company.
- Managing different external partners to deliver the best product-fit strategies and most cost-effective services to the company.
- Leads, Engages, involves, and inspires the different functions in the organization towards understanding the Group product’s equity.
- Participate in Internal and External exhibitions as budgeted.
- Strategically responsible to participate in maintaining a healthy product stream of all products’ innovations alongside the R&D Team.
- Formulates the advertising activities for the group products- ensuring group product positioning is maintained.
- 12 - 15 years of experience.
- Strong Communication skills
- Business Planning
- Strong Knowledge of Marketing and Business Strategies.
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