Skills And Tools:
- Be knowledgeable about current media channels and advertising options.
- Optimize ad exposure and competition while staying within budgets.
- Identify target audiences and plan media campaigns
- Compare and negotiate rates, ad space and airtime
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Digital Marketing Specialist (...Confidential Company - Nasr City, Cairo6 days ago
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