Responsible for complete assigned channel for achieving sales targets
Responsible for planning and forecasting the annual business plan for the assigned Customers, new product launches & list of products, sales/ performance/ profitability, forecasting, promotional campaign planning and execution for increasing Brand visibility.
Maintain and increase market share of products and business development by applying best in class execution standards, analyzing and cross checking competitors’ activity.
Responsible to optimize and manage the Promotions, discounts, commercial (if applicable) schemes effectively
Establish contacts and develop relationships with Key Accounts, Store and Category Managers and identify the decision making process and account mapping to ensure leverage of company priorities.
Ensuring achievement of sales targets, local market targets, profitability, and market share and monitoring of inventory.
Align with Trade Marketing for annual and periodic activations/ account.