Visual Merchandiser

Job Brief

A Visual Merchandiser, a professional who designs and maintains store displays that make products appealing to customers, is called a Visual Merchandiser. They keep up-to-date with current trends so that products are relevant to customers.

Job Description

• ● Define, design and implement a creative visual merchandising strategy
• ● Create appealing and eye-catching visual displays that lead the customer through the entire store
• ● Produce window displays, signs, interior displays, floor plans and special promotions displays
• ● Identify key messages and set a clear image of the end result
• ● Come up with, revise and present design ideas with assistant merchandisers
• ● Act in alignment to the organization’s culture, products, image and target market
• ● Monitor costs and work within budget
• ● Oversee the production and brief staff on arranging displays
• ● Change displays to promote new product launches and reflect festive or seasonal themes
• ● Liaise with suppliers and source elements
• ● Research lifestyle, demographics and design trends

Job Requirements

• ● Proven work experience as a Visual Merchandiser or Visual Manager
• ● Demonstrable visual design skills with a strong retail merchandising portfolio
• ● Solid experience in field visual merchandising, including window displays, signs, interior displays and space utilisation
• ● Proficiency in Photoshop, Illustrator, or other visual design tools
• ● Knowledge of current visual merchandising trends and best practices
• ● Proficiency in MS Office
• ● Creative and innovative thinker
• ● Ability to analyze sales merchandising reports and survey results
• ● BS degree in visual merchandising, fashion merchandising, exhibition design, visual communications or similar