Job Details
Skills And Tools:
Job Description
• Develop digital marketing strategies and communication plans that support annual marketing priorities, based on insights into Egyptian media consumption touchpoints and social media trends.
• Participate in integrated marketing projects, collaborating with internal teams and digital suppliers to create and deliver innovative digital content that resonates with core users, ensuring content production and execution.
• Work with digital suppliers to establish and manage a local KOL database/communities, and develop targeted collaboration plans based on project needs, ensuring high-quality content output.
• Develop and execute monthly social media communication plans tailored to business needs and platform characteristics/trends, and produce analysis reports based on the results.
• Manage the day-to-day operations of social media platforms and the official website, ensuring alignment with brand guidelines.
Job Requirements
Bachelor's degree or higher, with over 3 years of experience in digital marketing, including but not limited to social media platform management, digital marketing campaigns, and content planning. Experience in large-scale product or brand marketing projects is a plus.
• Familiarity with major social media platforms, with strong content creation skills, able to develop high-quality content that aligns with platform characteristics and user preferences.
• Strong data analysis and social media insight abilities, capable of producing communication recommendations based on key findings from data and trends.
• Familiar with Egyptian culture, and able to work fluently in both Arabic and English.
• Strong internal and external communication skills, with excellent teamwork abilities.
