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Head OF Marketing

British International School, Cairo
Giza, Egypt
Posted 4 months ago
53Applicants for1 open position
  • 6Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Develop and implement an integrated marketing strategy across multiple channels.
  • Design and produce marketing materials, including the prospectus, promotional materials, and event displays.
  • Manage and evaluate advertising campaigns, utilizing data to optimize performance.
  • Maintain and improve the school's social media presence, website, and other digital platforms.
  • Organize marketing events, such as open mornings and other promotional activities.
  • Lead the development of a parent engagement strategy to support retention.
  • Support alumni communication and staff recruitment through effective marketing.
  • Oversee the production of the school’s Yearbook and press releases.
  • Track local market trends and advise the Senior Management Team on the competitive landscape.
  • Manage the marketing budget and line-manage the marketing team.

Job Requirements

  • Proven experience in delivering successful marketing strategies and campaigns.
  • Expertise in brand management and understanding of the marketing impact.
  • In-depth knowledge of marketing platforms for British international schools.
  • Strong people skills, creativity, and attention to detail.
  • Native-level English proficiency with excellent written and oral communication skills.
  • Proficiency in ICT and design-related software.

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