Responsibilities:

Become a Master of Coordination:

• Collaborate with the Sales and Marketing teams to ensure alignment on campaign goals, messaging, and lead nurturing strategies.
• Facilitate communication between both teams by scheduling regular meetings, sharing updates, and fostering a collaborative environment.
• Assist with the creation and distribution of sales enablement materials, such as product brochures, presentations, and case studies.

Content Creation Rockstar:

• Assist with the development of marketing content across various channels, including website copy, email campaigns, and social media posts (depending on experience).
• Conduct market research and competitor analysis to inform content strategy.
• Manage and maintain marketing collateral, ensuring brand consistency across all materials.

Data & Reporting Wizard:

• Track and analyze marketing campaign performance metrics (e.g., leads generated, website traffic, conversion rates).
• Generate reports and presentations to communicate campaign effectiveness to both Sales and Marketing leadership.
• Stay up-to-date on marketing trends and best practices.

Event Extraordinaire (Optional):

• Assist with planning and executing trade shows, webinars, and other marketing events (depending on company needs).
• Manage logistics, registration, and promotion for assigned events.