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Job Description
A Senior SEO Specialist is responsible for developing and implementing SEO strategies to improve a website's visibility in search engine results pages (SERPs). This includes conducting keyword research, optimizing website content and structure, and building backlinks. Senior SEO Specialists typically have 3+ years of experience in SEO and a strong understanding of search engine algorithms and ranking factors.
Responsibilities:
- Conduct keyword research to identify high-value keywords and phrases that are relevant to the company's website and target audience.
- Optimize website content and structure for target keywords, including title tags, meta descriptions, header tags, and image alt text.
- Build backlinks from high-quality websites to improve the company's domain authority and SERP rankings.
- Monitor and track SEO performance using analytics tools such as Google Analytics and Google Search Console.
- Keep up to date with the latest SEO trends and best practices.
- Work with other marketing departments, such as content marketing and social media, to develop and implement integrated marketing campaigns.
Benefits:
- Competitive salary and benefits package
- Opportunity to work on challenging and innovative SEO projects
- Collaborative and supportive work environment
- Opportunities for professional development and growth
If you are a highly motivated and experienced SEO professional, we encourage you to apply for this exciting opportunity.
Job Requirements
- 3+ years of experience in SEO
- Strong understanding of search engine algorithms and ranking factors
- Experience with keyword research, content optimization, and link building
- Experience with SEO analytics tools
- Ability to work independently and as part of a team
- Excellent communication and writing skills
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