• Vision Group is seeking an out-of-the-box thinking, data-driven, and innovative Digital Marketing Director to join our fast-paced agency. 
• You will lead digital marketing campaigns, driving engagement, brand awareness, and client growth through strategic execution across multiple platforms.
• Your passion for creativity and analytics will play a key role in shaping our clients’ digital presence.

Strategy & Business Development:

• Design, implement, and manage multi-channel digital marketing campaigns (SEO, SEM, social media, email, content marketing, etc.).
• Collaborate with creative teams to ensure alignment between content and marketing strategies
• Work closely with clients to understand their goals and translate them into successful campaigns.

Performance Tracking:
 

• Use analytics tools (Google Analytics, SEMrush, etc.) to monitor and report on campaign performance.
• Optimize campaigns based on data to improve ROI, engagement, and conversion rates.

Content Creation & Collaboration:
 

• Oversee content creation (graphics, videos, articles, etc.) to ensure it aligns with client and campaign objectives.
• Collaborate with copywriters, designers, and developers to deliver top-tier marketing materials.

Budget Management:

• Manage and allocate digital marketing budgets efficiently across campaigns.
• Maximize the effectiveness of spend on paid advertising channels (PPC, display, social ads).

Trend Monitoring & Innovation:
 

• Stay updated with the latest digital marketing trends, tools, and platforms.
• Identify new opportunities for innovation and propose creative solutions.

Client Relations:
 

• Act as the point of contact for clients to update them on campaign progress and present key insights.
• Provide strategic recommendations to clients to maximize their digital presence.