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Job Description
We are looking for an experienced digital marketing strategist to drive digital marketing strategy. Responsible for promoting the company's projects and services through digital marketing platforms.
Job Responsibilities:
- Social media marketing - developing a distinct online presence by attracting high numbers of qualified leads and internet followers through social media channels such as Facebook, Twitter, YouTube, Instagram & LinkedIn.
- search engine optimization (SEO) - developing strategies to increase the number of visitors to the website by achieving high-ranking placements in search results.
pay-per-click (PPC) campaigns - sponsored online advertising paid for by the business to appear alongside non-paid search results. - Email marketing – create email blast campaigns for key customers.
Website Management – Drive traffic to the website, Ability to update website content using CMS- conduct keywords search & website analytics. - Research – Ability to use different search tools to search trends & competition.
Metrics & reporting - Use advance metrics to measure & report the success of the marketing campaign. Ability to present the ROI of the campaigns & recommend improvement strategies
Job Requirements
- Bachelor's degree in marketing or business. Digital marketing diplomas/certifications.
- Up to date with the latest digital trends & tools. Eager to learn and be developed.
- Experience in running digital marketing campaigns & showing ROI.
- Deep knowledge of web design principles.
- Experience in markets like Saudi & the Gulf is a plus.
- Must be able to multi-task and work under pressure.
- A team player with excellent organizational and leadership abilities.