Senior Media Buyer
Aman -
6th of October, GizaPosted 1 year ago39Applicants for1 open position
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Job Details
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Job Description
- Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
- Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience.
- Proofreading advertising material & creatives before launching campaigns.
- Coordinating and overseeing the development and launch of campaigns.
- Execute performance campaigns across digital platform (Facebook, Google) and on App
- Managing budgets and monitoring campaigns costs and ROI metrics.
- Tracking and presenting campaign data such as views, CTR% CR%, engagements rates.
- Monitoring audience and media trends, practices, and new technologies.
- The ability to generate compelling content for the usage of ads both in Arabic and English.
- Proposing new ideas, and finding new streams of audience acquisitions
Job Requirements
- Bachelor's degree in advertising, marketing, communications, or similar.
- Minimum of three years of experience as a media buyer
- Has experience in e-commerce (preferred)
- Good understanding of media analytics tools Google Analytics & firebase.
- Excellent financial skills and the ability to manage large budgets.
- The ability to collaborate with others and work as part of a team.
- Exceptional organizational and project management skills.
- Strong communication and networking abilities.
- Excellent interpersonal and negotiation skills.
