Job Details
Skills And Tools:
Job Description
We are thrilled to welcome a new Digital Marketing Specialist to our team! As a crucial member of our team, your role will be instrumental in driving our company's success. With your expertise in B2B digital marketing, we are confident that you will play a pivotal role in achieving our goals.
Your job will be especially important as we develop our business in Egypt, producing chemical materials that are being produced for the first time in Africa and the Middle East. This means that you will have the opportunity to take on a challenging and exciting role, working on a unique project that has the potential to make a significant impact in the region.
Your previous experience in B2B digital marketing will be critical as you create and implement effective strategies to reach our target audience, establish our brand presence, and drive sales. Your work will be key to helping us succeed in a highly competitive market.
We believe that your skills and experience will not only help us achieve our immediate goals but also offer a great opportunity for you to grow and advance your career. We look forward to working with you as we take on this exciting challenge together.
Responsibilities
- Support the marketing department's initiatives with the planning, executing, and tracking of digital marketing programs such as email, event, social media, or content marketing
- Proofread and edit copy for various marketing channels, ensuring a consistent voice
- Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts
- Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
- Conduct digital market research and identify trends
- Decide and execute appropriate placement of ads
- Publish digital marketing content online
- Implement email marketing campaigns
- Measure and optimize digital traffic
- Monitor social media and Google Analytics
- Optimize paid advertising campaigns using SEO and other tools
- Report on the growth and analytics of campaigns to stakeholders
- Scale campaigns to maximize ROI
- Monitor project status and budge
Job Requirements
Qualifications
- At least 3 years of experience in B2B digital marketing.
- Strong knowledge of PPC advertising, including Google Ads and LinkedIn Ads.
- Proficient in using marketing automation tools such as Hubspot, Marketo, or Pardot.
- Excellent knowledge of SEO best practices and experience in optimizing websites for search engines.
- Proven ability to create and manage effective social media campaigns that drive engagement and lead generation.
- Strong analytical skills with the ability to use data to make informed decisions.
- Excellent communication and interpersonal skills with the ability to work collaboratively with different teams.
- Bachelor's degree in Marketing or a related field.
If you meet these requirements and are excited about the opportunity to join a dynamic team in a fast-paced environment, we would love to hear from you.
